Your landing page’s weakest score is CTA.

Fix CTA
71Growth scoreupdated

category scores

category scoresShowHide

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Guru
Qatalog
Fireflies.ai
her labs

Problems

  • high-cost sales-call feel
  • no self-serve or product path
  • chat widget competes in same corner

Mobile web

66Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Hero headline — Barely scaled down from desktop — wraps into six cramped lines that eat half the mobile fold.
  2. Broken 'wrong' glyph — A tofu box renders mid-word in the headline, undermining trust on a page selling AI accuracy.
  3. Ask Peter Rubin bubble — Chat bubble with no conversion CTA floats over the customer logo strip, obscuring social proof.
  4. Talk to sales button — Under half the column width; mobile primary CTAs convert better near full-bleed.

Trust

70Fair

Proof that the product is real, competent, and safe to try.

Guru desktop capture for Trust

How Guru compares

Trust read

Information hierarchy

73Fair

Does the design help or inhibit what the page is trying to say?

Guru desktop capture for Information hierarchy

What works

What to improve

Value props

81Strong

Title, subtitle, hero — do they sell the product's true value?

Guru’s headlineStop running your business on confidently wrong AI.Guru structures, governs, and continuously improves your company's knowledge—so every AI tool and every person gets answers they can trust.

Working

Could improve