Relm Insurancehttps://relminsurance.com/

Your landing page’s weakest score is Trust.

How Relm Insurance ranks

  1. 1.Testudo69
  2. 2.Relm Insurance68
  3. 3.AIUC (Artificial Intelligence Underwriting Company)68
  4. 4.Armilla AI66
  5. 5.Keythorn63
Fix Trust
68Growth scoreupdated

category scores

Trust42CTA68
category scoresShowHide
Trust42CTA68

Trust

42Poor

Proof that the product is real, competent, and safe to try.

AIUC (Artificial Intelligence Underwriting Company)
Testudo
Keythorn
Trust read
Relm InsuranceNo visible trust signal identified.
Keythorn"Backed by a16z / speedrun" investor badge
Armilla AIAnnouncement banner: "Armilla launches AI Risk Hub with access to AI litigation database →"
AIUC (Artificial Intelligence Underwriting Company)Logo and advisor wall captioned "Customers, partners & technical contributors securing AI progress with standards, audit
TestudoUNDERWRITTEN AT LLOYD'S

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Relm Insurance
Armilla AI

Problems

  • click feels like a sales call
  • no value payoff named
  • nav says CONTACT, hero says LET'S TALK
  • weak action verb

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Relm Insurance desktop capture for Information hierarchy

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Relm Insurance’s headlineTHE ONLY INSURER DEDICATED TO EMERGING INDUSTRIESRelm crafts insurance solutions that give businesses in dynamic industries like Web3, AI, Alternative Medicine, Biotech and the Space Economy the protection to innovate and thrive.

Working

Could improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Relm Insurance mobile capture for Mobile web

What works

What to improve