Your landing page’s weakest score is Trust.

Fix Trust
80Growth scoreupdated

category scores

category scoresShowHide

Trust

60Fair

Proof that the product is real, competent, and safe to try.

Orbits
Ohai.ai
Trust read
OrbitsJoin 2,400+ families running calmer homes
Ohai.aiFive-star testimonial card: "The best app on my phone!" — Olivia Munn, Actress
MiloNo visible trust signal identified.
Jam Family CalendarNo visible trust signal identified.
MapleFive-star quote: "A must-have for busy families. Maple has truly become our family's digital command center." — App Stor
Cozi Family Organizerimplicit context Cozi Family Organizer may benefit from pre-existing familiarity among its target audience.

CTA

79Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Orbits
Ohai.ai
Jam Family Calendar

Problems

  • no 'free' despite app-store framing
  • dual store icons blur destination
  • no payoff beyond product name

Information hierarchy

85Strong

Does the design help or inhibit what the page is trying to say?

Orbits desktop capture for Information hierarchy

What works

What to improve

Value props

85Strong

Title, subtitle, hero — do they sell the product's true value?

Orbits’s headlineOrbits manages the group chat, so you don't have to.Orbits takes care of the details so your family can enjoy the moments. Saving families hours every day.

Working

Could improve

Mobile web

90Strong

The phone experience as a first-class citizen.

Orbits mobile capture for Mobile web

What works

What to improve