Your landing page’s weakest score is Trust.

How Wastebits ranks

  1. 1.Colmez72
  2. 2.Wastebits69
Fix Trust
69Growth scoreupdated

category scores

category scoresShowHide

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Trust read
Wastebits"Trusted by leading waste companies in North America, plus Fortune 500 brands and sustainability teams."
Colmez"Backed by a16z speedrun" badge below the hero CTAs

Value props

66Fair

Title, subtitle, hero — do they sell the product's true value?

Wastebits’s headline undersellsWaste Software for Compliance, Tracking & SustainabilityWastebits helps generators, haulers, facilities, and sustainability teams manage profiles, manifests, reporting, and approvals in one platform.

Working

  • Honest category naming, no hype
  • Subhead names all four audiences
  • Concrete workflow nouns: manifests, approvals

Could improve

  • No outcome or emotional payoff named
  • Hero image decorates, shows no product
  • Trust line lacks logos or numbers

CTA

70Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Wastebits

How Wastebits compares

Recommended rewrites

Information hierarchy

79Fair

Does the design help or inhibit what the page is trying to say?

Wastebits desktop capture for Information hierarchy

What works

What to improve

Mobile web

88Strong

The phone experience as a first-class citizen.

Wastebits mobile capture for Mobile web

What works

What to improve