Your landing page’s weakest score is Trust.

Fix Trust
64Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Kolleno
Upflow
Trust read
ChaserNo visible trust signal identified.
OntemIntegration badge row: QuickBooks, NetSuite, SAP, Xero, Sage
UpflowRow of six G2 badges: Leader, Best Relationship, Momentum Leader, Best Results, Easiest To Use, Best Est. ROI
Kolleno4.9 of 5 — Based on reviews across G2, Capterra, Gartner | ISO 27001 Certified | SOC 2 Type II & SOC 1 Type II
GrowfinProduct dashboard UI showing "Total Balance $19,430,419" with Track/Automate/Forecast panels
GavitiNo visible trust signal identified.

Mobile web

58Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Chat greeting popup — Auto-opens next to the primary CTA and overlaps the '+ How we use Chaser's data' link — pure friction with no conversion CTA, plus a broken emoji glyph in the greeting.
  2. Six-line hero headline — Headline barely scaled down from desktop, wrapping into six giant lines that push the CTA to the bottom of the fold.
  3. Get started button — Desktop-proportioned third-width button instead of a full-bleed thumb-friendly tap target.
  4. Email field label — 'Business email address*' shows no visible input border or box, so it reads as text rather than a field to tap.

Information hierarchy

63Fair

Does the design help or inhibit what the page is trying to say?

Chaser desktop capture for Information hierarchy

What works

What to improve

CTA

73Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Chaser

How Chaser compares

Recommended rewrites

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Chaser’s headlineAutomate receivables. Forecast cash flow. Grow with confidence.Chaser helps thousands of businesses worldwide reduce late payments, forecast incoming cash, and gain complete visibility over their receivables.

Working

Could improve