Your landing page’s weakest score is Trust.

Fix Trust
63Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Kolleno
Upflow
Trust read
GavitiNo visible trust signal identified.
OntemIntegration badge row: QuickBooks, NetSuite, SAP, Xero, Sage
UpflowRow of six G2 badges: Leader, Best Relationship, Momentum Leader, Best Results, Easiest To Use, Best Est. ROI
ChaserNo visible trust signal identified.
Kolleno4.9 of 5 — Based on reviews across G2, Capterra, Gartner | ISO 27001 Certified | SOC 2 Type II & SOC 1 Type II
GrowfinProduct dashboard UI showing "Total Balance $19,430,419" with Track/Automate/Forecast panels

Mobile web

52Fair

The phone experience as a first-class citizen.

The mobile capture failed, so Gaviti is graded from responsive signals in the desktop capture only and the score is capped at 65. The desktop fold is disciplined — one headline ("AI Powered Invoice to Cash") and one clear "Schedule a Demo" button — which suggests a clean mobile hero if the layout stacks properly, but the wide seven-item nav row and the desktop-proportioned CTA give no evidence of a hamburger collapse or a full-width tap target. A "No Fees, Just Payments" promo pop-up with a "Learn more" CTA already occupies the bottom-right on desktop; on a phone that overlay would very likely cover the primary CTA zone. The biggest lever is suppressing or shrinking that promo pop-up on small viewports so "Schedule a Demo" stays tappable in the first mobile viewport.

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Gaviti desktop capture for Information hierarchy

What works

What to improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Gaviti

How Gaviti compares

Recommended rewrites

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Gaviti’s headlineAI Powered Invoice to CashMake your accounts receivable predictable, and scalable. Reduce DSO, eliminate manual A/R work, and improve cash flow accuracy — without changing your ERP.

Working

Could improve