TraceGainshttps://tracegains.com/

Your landing page’s weakest score is Value props.

How TraceGains ranks

  1. 1.Valent72
  2. 2.Trustwell (FoodLogiQ)61
  3. 3.ReposiTrak57
  4. 4.TraceGains56
  5. 5.Assent56
Fix Value props
56Growth scoreupdated

category scores

Value props49Mobile web54
category scoresShowHide
Value props49Mobile web54

Value props

49Poor

Title, subtitle, hero — do they sell the product's true value?

TraceGains’s headline vagueConnect packaging excellence with AI-powered supply chain intelligenceThe TraceGains and Esko alliance helps brands reduce risk and accelerate innovation with a unified ecosystem that now includes Packaging Specification Management.

Working

  • Subhead names a concrete capability (spec management)
  • Hero image shows specs, labels, and dielines
  • Esko partnership adds credibility

Could improve

  • Headline is a buzzword stack, sells nothing specific
  • No numbers or proof points in the fold
  • Partnership news displaces the core product pitch

Mobile web

54Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Hero headline block — Desktop-sized type wraps to four massive lines and pushes the 'See More' CTA entirely below the first viewport.
  2. Clipped subheadline text — The paragraph is cut off mid-word at 'Management' by the section edge, leaving the sentence visibly broken.
  3. Cropped hero collage — Background imagery renders as sliced fragments — the green alerts badge is cut in half at the screen edge — cluttering the text area.

Trust

55Fair

Proof that the product is real, competent, and safe to try.

TraceGains desktop capture for Trust

How TraceGains compares

Trust read

CTA

56Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

TraceGains

How TraceGains compares

Recommended rewrites

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

TraceGains desktop capture for Information hierarchy

What works

What to improve