Your landing page’s weakest score is Trust.

Fix Trust
72Growth scoreupdated

category scores

category scoresShowHide

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Trustwell (FoodLogiQ)
Assent
Trust read
ValentNo visible trust signal identified.
TraceGainsNo visible trust signal identified.
ReposiTrak"Investor Relations" nav link signaling a public company
Trustwell (FoodLogiQ)"we've been connecting the dots between food and data for over 40 years" longevity claim in hero copy
Assent"Assent Acquires IPOINT, Uniting AI-Powered Compliance and Product Intelligence" announcement banner

CTA

73Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Valent

Problems

  • 'Book' feels like committing time
  • demo-gated; no self-serve path
  • hero button small vs. giant headline

Mobile web

79Fair

The phone experience as a first-class citizen.

Valent mobile capture for Mobile web

What works

What to improve

Information hierarchy

80Strong

Does the design help or inhibit what the page is trying to say?

Valent desktop capture for Information hierarchy

What works

What to improve

Value props

82Strong

Title, subtitle, hero — do they sell the product's true value?

Valent’s headlineProve compliance. Win business.Valent keeps supplier evidence, review decisions, and release records ready for the moment a customer, auditor, or regulator asks, so proving compliance never holds up a sale.

Working

Could improve